INDEPENDENT CREATIVE / FAROE ISLANDS → WORLDWIDE
Make the
first seconds
count.
Short-form product ads with a clear hook, a reason to care and a next step. Made for ecommerce brands testing creative on Meta and TikTok.
Direct with Odin Glerfoss. One focused brief. One person responsible.
Fictional product. Original edit. No client results claimed.
01 / THE WORK
One product.
Three ways in.
A quiet desk-light concept, edited as a vertical product ad. Switch the opening to see how the same story starts differently.
Small object.
Different atmosphere.
Product close-up → room context → invitation. A restrained edit shaped around warm light, texture and the change from workday to evening.
Showing opening 01. The body and CTA are shared.
- CONCEPT / SCRIPT / EDIT
- Praelo Creative
- VISUALS
- Generated with Higgsfield / Kling
- MUSIC
- Original Suno cue · Premier / Studio export
- FORMAT
- 15 seconds · 9:16 · 3 opening variants
SPEC AD / FICTIONAL PRODUCT. This is a demonstration of creative production, not a commissioned client campaign or evidence of sales performance. AI-generated product imagery.
Download the main sample ↗02 / A SMALL FIRST PROJECT
ONE PRODUCT / ONE LANGUAGE / ONE OFFERThe Creative
Pilot.
A focused way to test the working relationship and get one clear creative idea into shape.
Check your brief with me ↗$199 USD / INTRODUCTORY PROJECT FEE
- One 15–30-second vertical ad concept
- Two alternate opening hooks — three final versions total
- On-screen text, captions where needed and sound
- One consolidated revision within the approved concept
- 1080 × 1920 MP4s and a hook map
The three versions share one body and CTA. Client-supplied, rights-cleared product footage is the starting point. AI shots or paid assets are agreed separately. Applicable taxes and platform fees are confirmed before payment.
First, I review your assets and confirm the scope and delivery date in writing. Production starts after complete materials and a funded project.
No fixed three-day promise. No guaranteed ad results. Filming, ad buying and unlimited revisions are outside this pilot.
03 / FROM BRIEF TO FINAL FILES
Check the material.
Share the product, audience, approved claims and footage. I confirm what is feasible before payment.
Agree the story.
One selected angle, three openings, a clear demonstration and one CTA. You approve the script.
Refine. Then deliver.
Review all versions together. Send one combined feedback list. Receive final MP4s and the hook map.
04 / WHO YOU WORK WITH
Odin Glerfoss.
Behind Praelo.
I’m an independent creative based in the Faroe Islands, with a background in music and audio production. Praelo Creative brings that attention to pacing and sound into product-led short-form video.
This is a new ad-production service. The sample is spec work; I don’t claim a roster of clients or campaign wins. You can judge the work and start with a small, clearly scoped project.
05 / BEFORE WE START
What do I need to supply?
A product link, usable footage or images, your brand kit, audience, offer and CTA. You must have paid-ad usage permission for the supplied assets, people and claims. I’ll check what is missing in one brief review.
Can you make AI footage for my real product?
Where suitable, with your permission and a separate agreed production allowance. Product accuracy comes first. A fictional spec does not establish that a model can reproduce your exact item, so I review references before quoting.
How do payment and revisions work?
After the brief is checked, we agree the scope, total price and date. A funded fixed-price project comes before production. One combined revision within the selected concept is included; new concepts and additional formats are quoted separately.
Do you guarantee performance?
No. This is creative production for testing. Ad spend, targeting, landing pages and the product affect results. You approve factual claims and the final ad before it goes live.
Who can use the final files?
After full payment, you can use the final edits in organic and paid social subject to the actual asset and music licences. I list any limits at handoff. Portfolio permission is separate and optional. Read the project terms →
06 / START WITH THE PRODUCT
Give the next
ad a better
opening.
Send a short brief. I’ll review the material and confirm whether the pilot fits before you commit.
No payment is taken by this form.
Already speaking on Upwork? Keep the brief and project there.